I love going to London because of how much completely gorgeous lingerie is at my fingertips. New York may be my home base, but London is where the lingerie-loving soul will yearn for, until NYC gets its act together and actually starts giving London some competition.
Selfridges was my first stop in London because they do have a truly incredible lingerie department. I love the collection of different brands they have on display, especially the ones I can’t get in New York. They have a really lovely selection of luxurious brands, especially UK ones.
One stand-out piece I saw came from La Fille d’O, an usual brand that manages to make simplicity so seductive (look out for a review of a bra soon!).
Stella McCartney had an absolutely gorgeous velvet bow bra and bodysuit that immediately caught my eye. I had previously dismissed the brand as predictable, but this set was much too pretty for me to pass by. I tried the bodysuit in the size small, which was really sweet and flattering, but I couldn’t quite convince myself to buy it yet (hopefully it will go on sale at some point and I can snatch it up).
I also like the cool accessories that they stock, including Atsuko Kudo Latex and Fraulein Kink. It’s interesting to see latex treated as a true fashion material as opposed to a fetish-only fabric. I don’t think I’d be able to don a whole latex bra or dress, but I do have my eye on some of those adorable latex peter pan collars from Atsuko Kudo!
One interesting thing I spotted when I was in Selfridges was the exclusive Agent Provocateur diffusion line ‘L’Agent.’ I had never heard of it before, but it appears to be a lower priced and simpler version of Agent Provocateur’s lingerie to appeal to a younger audience with less disposable income. For comparison: a L’Agent bra costs £45.00 while an Agent Provocateur’s bra usually costs more than £85. I’ll be interested to see if this is a one time thing or if AP will be bringing this to more department stores. I can’t say the quality or designs blew me away, but it seemed like something to keep an eye on if it sells well.
I should place a special shout-out to the service because I found it quite terrible– although I did have a nice chat with a lady working the ‘Myla’ section, the general floor saleslady never came back with the sizes I asked for and generally treated me like I had wandered onto the wrong floor. If they didn’t have such a fantastic selection (and it wasn’t large enough to avoid the shop assistants) I would not be going back.
Stay tuned! There will be many more London Lingerie Adventures coming soon.